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e-xpress Interactive Software Pvt. Ltd. concluded with the Midnight launch for this year’s most anticipated game – Mafia III, developed by Hangar 13 and published by 2K Games. The Midnight launch inevitably kicked off at sharp 12.00 am today, which was also simultaneously held at 6 retail stores across Mumbai and Delhi.

The participating retailers such as Jai Ganesh Games & Music centre located at Thane, Games The Shop located at Oberoi Mall, Infinity Mall and Hamleys High Street Phoenix in Mumbai witnessed a horde of gamers queuing up at the store just to pick up their game copies.

Games The Shop’s shop-in-shop store situated at Hamleys High Street Phoenix had few enthusiastic gamers who were dressed like members of the mafia. On seeing their immense love for the game, the store representatives at Games The Shop gratified them by giving the official Mafia III hoodies and other cool collectibles.

Delhi city wasn’t any different. Stores such as Samurai Corner located at Karol Baug and Music Festival located at Gurgaon also saw gamers attending midnight launch from various parts of Delhi. Fans enjoyed clicking pictures with their game copies and posed for the shutterbugs with the official Mafia IIImerchandise that they were rewarded with.

Mafia III is now available across India on Windows PC, PlayStation 4 & Xbox One.

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