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Mad Catz Global Limited, leading gaming hardware innovators for 30 years, announced today an exclusive distribution agreement with Seorin C&I, well known for their distribution of high-quality PC and gaming hardware across South Korea.

Known for their strong commitment to service and their dedication to stocking premium hardware brands in the PC sector, Seorin C&I is currently celebrating their 16th anniversary of trading, during which they have built up substantial trust amongst the local gaming community. Starting immediately, Seorin C&I has begun to distribute the full range of Mad Catz PC hardware, including the popular R.A.T.™ Gaming Mice, S.T.R.I.K.E.™ Gaming Keyboards, as well as the range of G.L.I.D.E.™ Gaming Surface and ES PRO Gaming Earbuds.

Commenting on the new agreement, Aiden Kim, Managing Director of Seorin C&I said, “South Korea has a very strong gaming market and every year we typically see hundreds of unmemorable brands release substandard product for the PC gamer. We’re delighted to be working with Mad Catz, a brand with unique personality and clear innovation which we know the local gaming community will be highly receptive to. We have exciting plans to promote the range in South Korea, beginning with our online activation, which will see everyone purchasing a Mad Catz Gaming Mouse online awarded with a complementary G.L.I.D.E.™ Gaming Surface. Our plan is to offer a complete solution to South Korean gamers, creating the ideal gaming environment and fostering brand loyalty.”

Speaking on behalf of Mad Catz Global Limited, Joane Huang, Senior Sales Director commented, “Korea is a leading territory for PC gaming, and we are constantly asked by gamers when our range of hardware will be available locally. We’re excited to be working with Seroin C&I to bring our range to local gamers and believe that their mature network channel and knowledge of the local market will be invaluable in building our presence across South Korea”

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