NVIDIA, the world leader in visual computing, will be hosting the inaugural edition of the GeForce Cup in India. The GeForce Cup aims to promote new games in eSports and drive superior gaming experiences for PC gamers in India.
Eight selected cafes across India will play host to teams of gamers who will compete against each other in Overwatch. The gaming cafes selected for the tournament are NVIDIA Certified and use GeForce GTX graphics cards, which deliver the fastest performance and the latest gaming technologies to create exceptional eSports experiences during gameplay.
Dell Alienware, has also come on board as a partner to accentuate the gaming experience via its legacy in technology, innovative design & performance. The brand completed 20 years of successful existence in the gaming industry this year, having centered their efforts on the passion for gaming and what make gamers thrive.
“eSports have taken the world by storm and India is no exception. The format attracts gamers as they get to showcase their skills, compete with each other, and gain recognition from their peer gaming community. At NVIDIA, we see immense market potential in India and through GeForce Cup, we want Indian gamers to experience the latest eSport games on the best platform. This will also pave the way for them to compete at international competitions.
On the other hand, it will encourage gaming cafes to keep abreast with the latest developments in the gaming scene and improve the experience for their customers. This invariably results in higher footfall, and increased revenue,” said Vamsi Krishna, Head – Consumer Marketing, South Asia, NVIDIA.
“The Gaming industry has always been at the center of technology evolution, driving technological improvements in development, screen resolutions and graphic technology. Our Alienware notebooks are created to not only match the demands and expectations of gamers today but surpass them. The GeForce Cup gives gamers a unique platform to show off their skills and through our association with the event, we aim to stay true to what Alienware is all about and what keeps our fans loyal to our brand,” said Ritu Gupta, Director- Marketing, Consumer & Small Business, Dell India.
The tournament will comprise seven matches and it will be spread across three weeks, starting Sep 23 till Oct 08, 2016.
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